our Process: How We Support Your Funds

Our process starts with a deep understanding of your needs and goals. We prioritize building strong, collaborative partnerships while providing expert guidance on fund setup, structure, and strategy from the very beginning.

Our experienced product team—composed of seasoned industry professionals with deep expertise in designing and managing investment products—carefully evaluates options to determine the most suitable fund structure and precise investment objectives tailored to your vision.

Once the foundation is set, we work hand-in-hand with specialized legal counsel to ensure full regulatory compliance. This includes developing comprehensive offering materials (such as the Private Placement Memorandum and related documentation) and delivering targeted sales training and education to empower our partners for successful distribution and investor engagement.

This integrated approach delivers efficient, compliant, and market-ready investment solutions—designed to meet your objectives while minimizing complexity and risk.

The BackStory team delivers specialized compliance support for all FINRA-required advertising submissions and reviews (under Rule 2210 and related guidance). We work in conjunction with legal to ensure your communications—whether in offering documents, marketing materials, or investor presentations—are fair, balanced, fully risk-disclosed, and aligned with current FINRA best practices and interpretive guidance.

We stay ahead of evolving regulatory developments, providing proactive monitoring and updates so your fund remains compliant amid changing requirements.

By integrating robust compliance oversight with strong client and client relations, we help minimize regulatory risk while maximizing confidence and clarity for all stakeholders.

Once your fund is launched, our partnership continues with comprehensive post-launch consulting. Our team provides expert guidance on:

• Asset management oversight
• Regulatory compliance
• Investor reporting
• Best practices in client relations and investor communications

At Backstory Capital, thorough due diligence is at the core of everything we do. We prioritize rigorous evaluation throughout fund setup and investment product development to support informed, confident decision-making.

We also deliver targeted sales education and training, equipping our team with the knowledge and materials needed to effectively present the opportunity to investors.

This hands-on approach ensures long-term operational efficiency, regulatory adherence, and strong investor trust—allowing you to focus on performance and growth.

As BackStory Capital’s dedicated Capital Markets / Sales Team, we specialize in driving successful product distribution for our partners’ investment offerings—both domestically and in select international markets.

We work directly as an extension of your sales effort, providing expert-level education, strategic guidance, and hands-on support so your products reach the right investors efficiently and compliantly.

Our comprehensive sales enablement includes:

• In-depth product training tailored to your specific fund or investment strategy
• Interactive webinars, workshops, and virtual roadshows designed to educate advisors, family offices, institutions, and high-net-worth allocators
• Customized sales playbooks, pitch materials, and objection-handling guides aligned with current regulatory standards
• Ongoing coaching and deal support to help your team (and ours) close placements with confidence
• Targeted market positioning and investor targeting strategies to accelerate capital raising

By combining deep product knowledge with proven distribution expertise, we help maximize placement velocity, build strong advisor and investor relationships, and position your offerings for sustained success in competitive markets.

Our mission is clear: act as your trusted sales partner, delivering the education, tools, and execution needed to turn strong investment products into successfully raised capital. 

As BackStory Capital’s dedicated Capital Markets / Sales and Marketing Team, we serve as your active distribution and capital-raising partner, leveraging our extensive network of Broker-Dealers, RIAs, family offices, registered investment advisors, high-net-worth platforms, and other qualified allocators—both domestically and in targeted international markets.

We drive placement momentum through proactive, multi-channel marketing and sales execution, including:

• Targeted email campaigns delivered to carefully curated lists of qualified investors and advisors
• Direct outreach via personalized phone calls, emails, and consistent follow-up
• One-on-one meetings and tailored virtual or in-person presentations
• Representation and participation at key industry conferences, allocator summits, and targeted events
• Hosted webinars and educational sessions designed to engage advisors and allocators
• Ongoing relationship nurturing to address due diligence inquiries, facilitate introductions, and maintain momentum

We collaborate with our team—aligning on key objectives, timing, target profiles, and performance metrics—so your investment offerings are presented professionally, consistently, and compellingly to the right decision-makers.

This hands-on, network-powered approach accelerates capital raising, strengthens advisor and investor relationships, and positions your products for sustained success in a competitive alternatives landscape—allowing you to focus on delivering exceptional investment performance.

Our Operations Team serves as the central hub for client relations, ensuring seamless communication, operational efficiency, and strong relationships across the entire ecosystem.

We maintain proactive, high-touch relationships with custodians, transfer agents, fund administrators, sales representatives, broker-dealers, RIAs, family offices, national accounts, and their administrative teams—to facilitate smooth onboarding, accurate subscription processing, and resolution of any operational inquiries.

Acting as the dedicated liaison between all selling groups, investors, and back-office providers, we coordinate effectively to minimize friction, accelerate transaction timelines, and deliver a consistent, professional experience at every stage.

Our client relations support includes:

• Handling inquiries, due diligence requests, and ongoing communications with transparency and responsiveness
• Providing investors and their advisors with easy, secure access to essential documentation—such as tax forms (K-1s, 1099s), historical performance data, fund reports, quarterly updates, and compliance materials
• Collaborating closely with investor relations contacts to ensure regulatory alignment and best-practice standards in all client-facing interactions

This integrated approach strengthens trust, supports efficient fund operations from setup through ongoing management, enhances our targeted sales education and training efforts, and ultimately drives smoother capital raising and long-term investor satisfaction.

By managing these critical touchpoints with precision and care, we allow our partners to focus on investment performance while we handle the relationship and servicing details that matter most.